Cameron auto parts case analysis

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Cameron auto parts case analysis

The main consumers were the Big Three automotive manufacturers and the company prospered in this new business environment. Inproblems started to occur in the company. Second, the Japanese were great competitors and took advantage of the market opportunities in Canada.

Cameron Auto Parts has many factors to consider when addressing the future of their company. While Cameron has had their eye on expanding internationally, they must also consider how using licensing, as opposed to say FDI, for international expansion will affect Cameron’s control of the business. Cameron Auto Parts was founded in after the signing of the U. S. and Canada Auto Pact. The main consumers were the Big Three automotive manufacturers and the company prospered in this new business environment. Essays - largest database of quality sample essays and research papers on Cameron Auto Parts Case Study.

Alex took the control in in order to implement a process of modernization of the company. Inthe situation of Alex familial company is stabilized, even if there is a need to invest in another plant.

Cameron Auto Parts A Case Study Solution and Analysis of Harvard Case Studies

As Cameron was not financially ready to make such a progress, the first option was, on one end, to wait and generate more profits leading to more financial stability through exports.

On the other end, the company can choose to license the production of the flexible coupling with McTaggart. In this case, Cameron is the licensor and McTaggart, the licensee.

The licensor shares patents, copyrights or trademarks and gets royalty fees in return. InAlex signed a five years licensing agreement with McTaggart. In case McTaggart reached a higher level of technology, it would also have the obligation to share at least one of them with Cameron. The potential in the European market is a great way to expand a business although the culture is different.

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It is difficult to adapt a North American business system to a European system. Exporting to the European market means that the average European customer will have to pay the international fees about 20 per cent more than North Americans because of taxes. By granting McTaggart a license, Alex ensures a quick and minimize the risks while penetrating the U.

K and European markets. The advantages of licensing McTaggart are numerous. Cameron is concerned about its financial situation and licensing provides them a higher security.

It is a quick market entry with a minimized risk of poor performance from the licensee, McTaggart, which is already and directly running operations in the U.

On the contrary, the risk of image loss, the distance between both countries leading to communication losses, the lack of revenue, and the shared profits are some disadvantages to take into account when implementing a license strategy.

Exporting also has its advantages and disadvantages. First, it provides independence, a higher control over the quality of final products, economies of scale, and a higher, non-shared profit. In this case, disadvantages are numerous.

Cameron Auto Parts Case Study - New York Essays

The lack of capacity of Cameron limits its ability to expand its business through exports. There are also high investment costs, a limited knowledge of the U. It is clear that McTaggart is the perfect business partner.

This company owns all the tools necessary to concretely produce and sell the flexible couplings. They are able to sell the product very fast and build a strong and sustainable relationship with Cameron. McTaggart is experienced in this business and Cameron can benefit from it to increase production capacities.

They have a solid reputation and a great financial situation. The sales persons are very involved concerning the marketing and selling of the products.

Cameron auto parts case analysis

They have high manufacturing capacities and are willing to invest and develop the manufacturing capability to efficiently produce the flexible couplings. Additionally, their client base is essential.Cameron Auto Parts (B) is a Harvard Business (HBR) Case Study on Leadership & Managing People, Fern Fort University provides HBR case study assignment help for just $ Our case solution is based on Case Study Method expertise & our global insights.

View Notes - Cameron Auto Parts Case Study (Intro to Business) from AEM at Cornell University. Teddy Gross, , trg35 Cameron Auto Parts June 13, Alex Cameron is faced with a difficult%(6).

View Essay - Case Study: Cameron Auto Parts (A)- Revised from POLI at St. Norbert College. Katie Danielson IBLAS Dr. Pahl 23 October, Case Study 3: Cameron Auto Parts (A)- Revised Cameron78%(9). Cameron Auto Parts (A) Case Study Analysis & Solution Harvard Business Case Studies Solutions - Assignment Help Cameron Auto Parts (A) is a Harvard Business (HBR) Case Study on Leadership & Managing People, Fern Fort University provides HBR case study assignment help for just $ Cameron Auto Parts has many factors to consider when addressing the future of their company.

Cameron auto parts case analysis

While Cameron has had their eye on expanding internationally, they must also consider how using licensing, as opposed to say FDI, for international expansion will affect Cameron’s control of the business.

View Notes - Cameron Auto Parts Case Study (Intro to Business) from AEM at Cornell University. Teddy Gross, , trg35 Cameron Auto Parts June 13, Alex Cameron is faced with a difficult%(5).

Cameron Auto Parts Case Study - Essay